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A Positive Impact on the Planet and your Pocket

Water. An essential part of life with estimations suggesting that an average person uses over 100 litres of the stuff a day. Providing bountiful health benefits, we are told to drink at least 2 litres a day (around 8-10 cups).  Many people who buy endless amounts of plastic bottled water because it is from the finest mountain ranges in the world, the Zerowater 12 cup/2.8 litre Jug should make you think again.

To get scientific for one moment, TDS stands for Total Dissolved Solids and is essentially a measure of substances present in water aside from H2O. This could include organic substances like silt, dead leaves and regrettably even sewage or inorganic substances like fluoride, chlorides, sulphates and equally as worrying, metals such as lead and copper. If TDS levels in water exceed certain levels it is generally considered unfit for human consumption. Featuring an unrivalled 5-stage ‘ion-exchange’ filtration system, the Zerowater Jug removes those nasty bits.

The ‘ion-exchange’ technology inside Zerowater means they can proudly boast to be the only water filtration system to remove 99.6% of TDS. Most others only contain a 2-stage filter, thereby removing a lot less of those TDS and simple carbon only water filters remove less. By removing 99.6% of these TDS means it provides the equivalent levels of TDS as you would find in any purified bottled water (a microscopic 0.04%). Great news for the vast number of households up and down the country who live in areas with high TDS levels. Some cities in the UK have TDS readings of above 300, by using Zerowater they reduce to Zero. Hence, the name Zerowater.

You might be wondering how you can prove this? To reassure you and to allow you to monitor the ongoing effectiveness of your Jug, Zerowater comes with a free ‘laboratory grade’ water quality reader. The reader measures the total dissolved solids we discussed earlier to determine and ensure you are drinking the purest tasting water.

The Zerowater 12 cup/2.8 litre capacity Jug has been uniquely designed with a sealed lid and reservoir even allows you to dispense filtered water whist the water which has not yet been filtered remains in the reservoir. The only Filter Jug in its class to provide this technological feature, lends a further 2 cups of water to its capacity.

At only £39.99 it won’t be long before you harvest the benefits of your investment. Its compact design means it will fit neatly into your fridge door. Furthermore, think of the reduction in your plastic consumption, the positive impact on the planet and your pocket. For more information visit

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